Category: Marketing

1:1 Mobile Marketing Platform

Mobile Marketing Platform

Summary

Our 1:1 Mobile Marketing Platform is especially designed for Global 2000 marketers to optimize mobile marketing. In 2 minutes they can learnhow their apps are performing against competition. In 2 days they can analyze user behavior and experiences with powerful analytics for mobile and the Internet-of-Things. In 2 weeks they can engage users with highly personalized, automated, one-to-one mobile campaigns

Product description

 

Learn, Analyze, and Engage Using Our 1:1 Mobile Marketing Platform


Our 1:1 Mobile Marketing Platform is especially designed for Global 2000 marketers to optimize mobile marketing. In 2 minutes they can learnhow their apps are performing against competition. In 2 days they can analyze user behavior and experiences with powerful analytics for mobile and the Internet-of-Things. In 2 weeks they can engage users with highly personalized, automated, one-to-one mobile campaigns


 

The FollowAnalytics 1:1 Mobile Marketing Platform Features


Contextual Campaign Manager and Optimizer

Create and manage hyper-personalized mobile conversations with Manager, including:

  • Push notification
  • In-app and web browser incorporating text
  • Rich data
  • Coupons
  • QR code
  • Geo-fencing and more

Visualize the customer experience with Optimizer, including funnels and crash incidents. Receive recommendations to optimize campaigns.

Customer Segments and Profiles

Develop rich customer profiles using data from in-app behavior, CRM and other connected systems.

  • Create highly specific customer segments
  • Allows for smarter use of analytics and more enhanced consumer engagement
  • Customizable to your organization’s existing marketing tools and technologies

 

Brand & Competitive Dashboards

Closely monitor the ten key metrics that affect your mobile app brand and track how you are faring against the competition. Optimize your mobile marketing strategy in the following areas:

  • Overall brand score
  • Visibility
  • Rankings
  • Audience reach
  • Ratings
  • Freshness
  • Sentiment
  • Commitment
  • Promotion
  • Competition

Visualize the customer experience with Optimizer, including funnels and crash incidents. Receive recommendations to optimize campaigns.

Attribution Dashboards

Easily customizable dashboard shows at-a-glance the source of downloads across all the major mobile ad networks.

  • Discover how many downloads are ad-driven vs. organic
  • Focus marketing spend
  • Reduce user acquisition costs

Engagement Dashboards

Gain a deeper understanding of user activity at every step of the mobile journey including:

  • Download
  • On-boarding
  • Log-in
  • Opt-in
  • Task activity and
  • Purchases

Discover ways to continuously enhance the user experience at each level of engagement.

Enterprise Connectors

Integrate mobile apps to all major CRM systems using click-and-connect interfaces. Enrich user profiles for deeper 1:1 interaction. Connectors include:

  • Salesforce.com & SAP CRM
  • Custom CRM kit

Internet-of-Things Connectors

Strengthen mobile interconnectivity and enhance customer profiles with greater access to state-of-the-art information. IOT connectors work directly with out-of-the-box home and health solutions from:

  • Apple
  • Google
  • Samsung

Personalized Alerts

Receive real-time alerts based on customizable thresholds.

  • Provide critical insight to sales and marketing teams
  • See changes in activity and engagement as they happen
  • Take immediate action when necessary
Help the seller understand how this product meets your needs
Contact name
Sales
E-mail
Please Call
Phone
844-236-5569
Location
San Francisco, CA
Company
Follow Analytics
Published